about drae

Founded by Aurelie Noel, DRAE's mission is to empower women to feel their best, beautiful and confident every day, from casual to chic, with elevated bold accessories.

The line is crafted to perfection in Montreal, Canada, and works with jewelers and production partners that share their core values: audacity; representation across all body types, ethnicities and genders; equality; community; trust, loyalty and integrity; transparency and spirituality.

The jewelry company is now expanding in Canada and across the United States.

the story

DRAE was created in Montreal, Canada by Aurelie Noel.

She couldn’t find contemporary, luxury jewelry at a reasonable price so they established DRAE with a mission to curate timeless, classic pieces for the modern woman...without the hefty price tag. 

“I created DRAE Collection because I love bold, chunky but still feminine classic pieces. Finding great jewellery became a real hassle, the only pieces that I could find were of mediocre quality that tarnished quickly. I love fashionable products that won’t break the bank so I don’t see myself ever selling cheap jewelry...long-lasting quality items are my thing. I started designing pieces with my supplier to create the most fabulous jewelry brand. We are a team of hard-working women that have made DRAE a chic and highly competitive player in the market.


DRAE provides vibrant handcrafted clothing and accessories for your everyday use. We also curate durable jewelry. We design timeless jewelry that doesn’t compromise quality. We continuously test the longevity and strength of our pieces to ensure they last a lifetime. We create the purest designs and use the finest materials. Each luxury accessory is handmade, crafted, polished, and perfected by the finest craftsmanship of experienced jewelry makers.


Our pieces are beautiful and affordable. Gorgeous jewellery doesn’t have to drain your wallet.

We believe you deserve the world’s finest jewelry without paying a fortune. We have fashionable tastes but believe in providing you with fantastic prices, so we created budget-friendly clothes and accessories. 


Our pieces are ethically sourced and handmade. We ensure that every accessory we sell is made following the highest standards. We search the world to find the most precious pearls and priceless cubic zirconia crystals to curate products you will treasure forever.


At DRAE, we believe in selling products that will last you a lifetime. We guarantee our products are handmade to last and hold many memories for years to come. Our solid sterling silver is stamped 925 to solidify the silver’s purity rating.